Leading biopharmaceutical companies are casting away their expensive client-server technologies in favor of cloud computing. They’re turning to Salesforce CRM applications, Veeva SFA, and the Force.com platform for the speed, flexibility, and scalability they need to succeed in today’s ever-changing marketplace.
Sales reps, executives, and industry analysts love Force.com-based Veeva SFA. That’s because it is purpose built for the industry, has all the benefits of Force.com, and can be deployed quickly on mobile devices, such as iPads, Blackberries, and Tablet PCs. Anytime, anywhere access to information makes reps more effective. Salesforce.com has a long-term strategic relationship with Veeva Systems which means all your favorite Salesforce and Veeva apps work together seamlessly.
Better service at lower cost? It happens in the Service Cloud. Access to complete customer information ensures more "one and done" service calls. You can connect with your physicians and consumers through any medium: phone, email, chat, or social media. You can also encourage self-service by deploying public sites and authenticated portals.
Emerging markets represent the fastest growing geography for biopharmaceuticals. Salesforce and Veeva give you the tools you need to succeed internationally. Force.com supports multiple languages and currencies and unlimited customization which means your Veeva and Salesforce CRM apps will meet the unique needs of each local market. The only thing missing is the high cost of traditional software.
Biopharma companies know the importance of rapid innovation and fast time to value. With Force.com you get both. Development on Force.com is 5 times faster and ½ the cost of traditional platforms. (Think of it as a blockbuster drug without the costly clinical trials.) As a result, biopharma companies are building custom applications to speed clinical development, automate administrative processes, and improve customer and physician loyalty–all without giving Finance or IT heartburn.
